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Analysis of the Relationship Between Trust and Satisfaction in Enhancing Loyalty at Meditation Centers

Jee-Hoon Han

Korean Society for Leisure Sciences May 30, 2026 DOI: 10.37408/kjls.2026.17.2.109 (opens in new tab)

Study at a glance

AI-extracted from the abstract
Characteristics Observational survey (cross-sectional) Peer reviewed
Sample size 219
Population Adults with experience using meditation centers
Topics Meditation
Key findings Trust had a significant positive effect on satisfaction, satisfaction had a significant positive effect on loyalty, and trust had a direct effect on loyalty among meditation center participants. The authors suggest that building trust and managing satisfaction are key strategies for enhancing participant loyalty in meditation center operations.

Abstract

This study empirically analyzed the structural relationships among trust, satisfaction, and loyalty to identify the mechanisms underlying loyalty formation among meditation center participants. An online survey was conducted among adults with experience using meditation centers, yielding a total of 219 valid responses. The collected data were analyzed using SPSS and AMOS software. The results revealed that, first, trust had a significant positive (+) effect on satisfaction; second, satisfaction had a significant positive (+) effect on loyalty; and third, trust had a direct effect on loyalty. This study empirically elucidated the roles of trust and satisfaction in the meditation service sector and suggested that building trust and managing satisfaction are key strategies for enhancing participant loyalty in the operation of meditation centers. Future research should include expanded studies covering various types of meditation and digital-based meditation service environments.

Comparable studies

Other cross-sectional and survey studies on meditation, most cited first.

Study Year Design Participants
Construct Validity of the Five Facet Mindfulness Questionnaire in Meditating and Nonmeditating Samples Experienced meditators and nonmeditating comparison groups 2008 Cross-sectional study
Neural Correlates of Dispositional Mindfulness During Affect Labeling Adult participants 2007 Observational cross-sectional n = 27
Assessing mindfulness in children and adolescents: Development and validation of the Child and Adolescent Mindfulness Measure (CAMM). School-aged children and adolescents 2011 Cross-sectional validation study n = 1,413
Mindfulness and self-compassion as predictors of psychological wellbeing in long-term meditators and matched nonmeditators Experienced meditators and demographically matched nonmeditators 2012 Cross-sectional study n = 152
Mechanisms of Action in the Inverse Relationship Between Mindfulness and Psychological Distress Undergraduates 2008 Cross-sectional, correlational

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