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Next‐generation mindfulness: A mindfulness matrix to extend the transformative potential of mindfulness for consumer, organizational, and societal wellbeing

Jutta M. Tobias

Journal of Consumer Affairs April 1, 2023 DOI: 10.1111/joca.12543 (opens in new tab)

Study at a glance

AI-extracted from the abstract
Characteristics Theoretical or philosophical paper Peer reviewed
Topics Meditation
Citations 13
Key points Argues that mainstream mindfulness's predominant focus on the Self limits its transformative potential, and proposes a "mindfulness matrix" integrating diverse mindfulness literatures by motivation for practice. Contends that emphasizing mindfulness as prosocial engagement can generate wisdom and transformative capacity and open new avenues for research and interventions promoting consumer, organizational, and societal wellbeing.

Abstract

Abstract This conceptual analysis contributes to extending the transformative potential of mindfulness for consumers and society by creating a mindfulness matrix that uncovers new linkages across previously siloed mindfulness literatures and by arguing that next‐generation mindfulness research and practice should draw on underexplored synergies between these. The paper makes three key contributions: First, it illustrates how a shift in understanding mainstream mindfulness from a predominate focus on the Self may create new opportunities for individual and collective wellbeing. Second, its mindfulness matrix offers an integrative mapping of relevant literatures to different motivations for engaging in mindfulness, suggesting opportunities for integration between diverse schools of thought. Finally, it argues that to broaden the scope of mindfulness to generate wisdom and transformative capacity in one and all, we need a stronger emphasis on understanding mindfulness as prosocial engagement. This offers new opportunities for research and interventions that promote consumer, organizational, and societal wellbeing.

Comparable studies

Other theoretical and historical papers on meditation, most cited first.

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