Skip to content

The Corporadelic Set and Setting

Ido Hartogsohn

History of Pharmacy and Pharmaceuticals October 1, 2023 DOI: 10.3368/hopp.65.1.131 (opens in new tab)

Study at a glance

AI-extracted from the abstract
Characteristics Commentary Peer reviewed
Keywords Ethos Transformational leadership Appropriation Expectancy theory Context archaeology Epistemology Public relations Aesthetics Environmental ethics Law
Citations 9
Key points Argues that setting psychedelic medicine within neoliberal consumerism may undermine its efficacy and transformational potential.

Abstract

Abstract The term “corporadelic” signifies “manifesting corporate structures, ethos, or logic within the context of the psychedelic landscape.” It points to a relatively novel phenomena in the history of psychedelics: the appropriation of these psychoactive agents by for-profit corporations and the integration of psychedelic use into corporate setting. Set and setting is a fundamental concept in the field of psychedelics and points to the crucial dependence of psychedelic effects on contextual factors, such as expectancy, intention, and environment. In recent years, the term has been extended to include an examination of sociocultural structures and their role in shaping experiences with psychedelics. Building on concepts like corporadelic and cultural set and setting, this commentary points to some crucial ways the meaning and effects of psychedelics change as they move from Indigenous and underground setting into the free-market, corporate setting. It argues that setting psychedelic medicine and healing within the context of neo-liberalism consumerism may undermine and thwart it’s efficacy and transformational potential.