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Psychedelics and Global Wellness Industries and Change in Associated Strategies in International Business

Kavita Sharma, Tarun Kumar Makhija

International Journal of All Research Education & Scientific Methods 2024 DOI: 10.56025/ijaresm.2024.1204243732 (opens in new tab)

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AI-extracted from the abstract
Characteristics Theoretical or philosophical paper Peer reviewed
Keywords Paradigm shift Product mathematics Marketing Public relations
Citations 1
Key points Argues that the integration of psychedelics into the wellness sector is reshaping business strategies and holds potential benefits.

Abstract

This paper delves into the relationship between the burgeoning psychedelics industry and the broader global wellness sector. As psychedelics gain traction in therapeutic contexts, there has been a notable shift in international business strategies. The evolving legal, cultural, and commercial landscape around psychedelics has necessitated this shift, challenging the norms of both the wellness and pharmaceutical industries. These substances, once marginalized, are now at the forefront of holistic health conversations, prompting businesses to rethink product development, marketing, and global distribution efforts. This transformation promises potential economic, therapeutic, and societal benefits.

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