Thinking Outside of Yourself: The Potential of Awe in Mitigating Psychological Reactance Via Inspiring Self-Transcendence.
Health communication February 7, 2025 Yao Yao, Jian Raymond Rui 1 citation
Awe, a self-transcendent emotion that can transform our egocentric perspective, has the potential to reduce the resistance to freedom-threatening messages. However, no research has yet offered empirical evidence in health and environmental communication contexts. The present research aims to bridge this gap by explicating whether and how awe alleviates psychological reactance induced by...