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Remember Hard but Think Softly: Metaphorical Effects of Hardness/Softness on Cognitive Functions

Jiushu Xie, Zhi Lu, Ruiming Wang, Zhenguang G. Cai

Frontiers in Psychology December 22, 2016 DOI: 10.3389/fpsyg.2016.01343 (opens in new tab)

Study at a glance

AI-extracted from the abstract
Characteristics Experimental study (two experiments) Peer reviewed
Population Chinese-speaking participants
Interventions Hard-surface stool Cushioned stool
Keywords Hardness Memory Creativity Embodied cognition Cognitive function Metaphor
Key findings Sitting on a hard-surface stool improved recall of memorized words compared with a cushioned stool, while sitting on a cushioned stool improved performance on a Chinese riddle task requiring creative/flexible thinking but not on an analogical reasoning task. The authors argue these results indicate that hardness experience affects cognitive functions metaphorically associated with rigidity and flexibility, supporting the embodiment proposition that cognitive functions can be grounded in bodily states via metaphorical association.

Abstract

Previous studies have found that bodily stimulation, such as hardness, biases social judgment and evaluation via metaphorical association; however, it remains unclear whether bodily stimulation also affects cognitive functions, such as memory and creativity. The current study used metaphorical associations between hard and rigid and between soft and flexible in Chinese, to investigate whether the experience of hardness affected cognitive functions requiring either rigidity (memory) or flexibility (creativity). In Experiment 1, we found that Chinese-speaking participants performed better at recalling previously memorized words while sitting on a hard-surface stool (the hard condition) than a cushioned one (the soft condition). In Experiment 2, participants sitting on a cushioned stool outperformed those sitting on a hard-surface stool on a Chinese riddle task, which required creative/flexible thinking, but not on an analogical reasoning task, which required both rigid and flexible thinking. The results suggest the hardness experience affects cognitive functions that are metaphorically associated with rigidity and flexibility. They support the embodiment proposition that cognitive functions and representations could be grounded via metaphorical association in bodily states.

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