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Head in the clouds? Cannabis users' creativity in new venture ideation depends on their entrepreneurial passion and experience

Benjamin J. Warnick, Alexander S. Kier, Emily M LaFrance, Carrie Cuttler

March 1, 2021 DOI: 10.1016/j.jbusvent.2020.106088 (opens in new tab)

Study at a glance

AI-extracted from the abstract
Characteristics Observational study
Population Entrepreneurs, including cannabis users and non-users
Intervention Cannabis
Topics Cannabis
Key findings Cannabis users generated new venture ideas that were more original but less feasible than those of non-users. The originality increase and feasibility decrease were greater among users with entrepreneurial passion for inventing and smaller among users with more founding experience, suggesting cognitive, motivational, and experiential factors jointly shape ideation.

Abstract

Abstract New venture ideation is critical to the entrepreneurial process. To generate creative ideas, some entrepreneurs turn to cannabis, proposing its benefits. However, extant research has not validated such claims. Using a new venture ideation task, we explore differences between cannabis users' and non-users' creativity in new venture ideation by assessing the originality and feasibility of their ideas. We theorized and found that cannabis users generate new venture ideas that are more original, but less feasible, compared to non-users. Further building upon creativity research emphasizing that motivation and knowledge shape creative thinking, we theorize that the cognitive effects of being a cannabis user on idea originality and feasibility are influenced by entrepreneurial passion for inventing—which reflects motivation to explore new venture ideas—and entrepreneurial experience (i.e., founding experience). Consistent with our theorizing, the increased originality and decreased feasibility of cannabis users' ideas surfaced to the extent that they had entrepreneurial passion for inventing and diminished commensurate with their entrepreneurial experience. Our study contributes to the literatures on new venture ideation, entrepreneurial passion, entrepreneurial experience, and cannabis users' creativity by providing an integrated perspective of cognitive, motivational, and experiential factors that drive entrepreneurs' creativity.

Comparable studies

Other observational and cohort studies on cannabis, most cited first.

Study Year Design Participants
High-potency cannabis and the risk of psychosis People with first episode of psychosis and healthy controls from the local population 2009 Case-control study n = 454
Ayahuasca-Assisted Therapy for Addiction: Results from a Preliminary Observational Study in Canada Rural aboriginal population 2013 Observational study
Impaired cognitive performance in drug free users of recreational ecstasy (MDMA) Otherwise healthy young people 2000 Observational
Continued cannabis use and risk of incidence and persistence of psychotic symptoms: 10 year follow-up cohort study Individuals from the general population in Germany aged 14-24 at baseline 2011 Observational cohort n = 1,923
Cannabis-induced psychosis and subsequent schizophrenia-spectrum disorders: follow-up study of 535 incident cases Patients treated for cannabis-induced psychotic symptoms in Denmark between 1994 and... 2005 Observational cohort n = 535

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