Psychology of Life Conduct of Private Sector Executives According to Buddhist Philosophy
Journal of Applied Humanities Studies June 25, 2026 Siriphan Tantivivathaphand
Buddhist psychological principles—the Middle Way, mindfulness, wisdom, and the Four Brahmaviharas—can systematically guide executive behavior, decision-making, and organizational leadership. The research identifies three core dimensions of Buddhist-informed executive life conduct: inner governance through mindfulness and self-regulation, relational conduct through compassionate leadership and ethical communication, and systemic wisdom through Right Livelihood and organizational purpose. The Four Noble Truths offer a comprehensive account of executive suffering and its transformation; the Noble Eightfold Path prescribes systematic ethical and psychological development aligned with leadership competencies; and the Four Brahmaviharas cultivate relational capacities essential to effective organizational leadership. A conceptual framework—the Buddhist Executive Psychology Model (BEPM)—synthesizes classical Buddhist teachings with modern organizational psychology for Thai and ASEAN corporate contexts.